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Technology · 13 October 2026 · 3 min read

From spreadsheets to an integrated operations application.

How The Florist Portugal replaced spreadsheets, Heroku and Make with one app that handles orders, shipping, stock and marketing numbers.

The Florist Portugal sells preserved roses online, with deliveries in Portugal and Spain. Like many small e-commerce businesses, management was spread across dozens of spreadsheet tabs, a back office on Heroku and automations on Make. It worked, but it depended on people remembering everything.

What we built

In about two weeks we moved everything into one internal app, on desktop and mobile. It runs in the Google Workspace the shop already had, with login by company account. Make and Heroku were cancelled.

  • Orders arrive from Shopify less than 2 minutes after payment
  • The shipping note is created in InvoiceXpress, the MRW pickup and label are requested, or the local courier gets an alert
  • Gift card, note and label print by themselves at the shop
  • Stock is deducted per order from each product's bill of materials, and supplier orders are prepared as drafts
  • Flower orders follow the pickup days, with missing items in red
  • Forecasts for Valentine's Day and Mother's Day
  • Every morning at 8am, a prioritised list of recommendations

What changed

Comparing the old and the new process, the team saves around 314 hours a year, about 39 working days. That does not count orders that no longer fail for lack of stock, or fewer errors in addresses and labels.

Why it works

It was built by people who run the marketing and know what management needs to see. The app does not replace the team. It removes the repetitive part so they can focus on customers.

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